Devo’s “Freedom of Choice” Turns 40

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On this day in 1980 “Devo” released their third album Freedom of Choice. We’ve all heard “Whip It,” and we all know the flower pot hats, but aside from these staples of 80’s Pop culture, Freedom of Choice was Devo’s tour de force that both encapsulated the spirit of the dominant “New Wave” era, and offered something unique and immensely animated both musically and visually. This album saw the band incorporating even more synthesizers without sacrificing their guitar-driven Rock edge, and the satirical, absurd, and often tongue-in-cheek lyrics that poked fun at the human condition made the band everyone’s favorite aliens studying humanity. Happy Anniversary!

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